INTERNET MARKETING
Internet marketing is a method used to attract online customers to your website. We are an experienced Las Vegas internet marketing company with a storied history of helping other locals companies achieve marketing success online. All of our specialists are local and in-house. We’d be glad to setup a meeting with you to go over your internet marketing needs.
Online Advertising
Online advertising is the main method used to perform internet marketing activity. It offers instant access to customers and is highly effective. When done correctly, the return on investment can be much greater than other traditional forms of advertising, such as newspaper, TV, and print media.
There are two types of online advertising methods: CPM (cost per impression), and CPC (cost per click). CPM ads don’t offer any reliable tracking feedback, so we try not to use it unless clients insist. CPC advertising offers the best ROI, and is trackable using analytics, therefore we use this as our main method. We primarily use Google AdWords for our CPC Las Vegas internet marketing campaigns.
Social Media Marketing
Social media marketing is one of the most effective ways to reach out to local Las Vegas customers. It allows you to reach out to potential buyers and build a relationship. Word of mouth and personal connection are becoming the primary methods in which customers buy. The younger demographic is more influenced by their peers. For example, if a person sees that their close friend “liked” a page on Facebook, this person is interested to check out the page. They are less affected by impersonal ads they find on a website.
In order to ensure that you reach this younger demographic, you have to ensure that you have an effective social media presence. We can help you design your business page to maximize customer trust. Producing effective content for your social media pages is also a challenge for some business owners. We have photographers, videographers, and copywriters on staff that can help you produce effective content that will help you to attract local Las Vegas customers.
Las Vegas SEO
SEO, short for Search Engine Optimization, is one of the most important steps in an internet marketing campaign. SEO allows you to get customers from Google and other search engines at no cost per click (unlike advertising). Although there are time and/or costs associated with SEO techniques, it is the best long-term approach to get a leg up on your competition.
We are a full service SEO Las Vegas company that can take care of the entire process. We can design your website to be search engine-ready, and we can devise a content and backlink strategy to help you get the results you need.
Effective Website
You can’t just advertise and expect to start making money in Las Vegas. An important step is to ensure you have an effective website that can turn your website’s visitors into customers. They refer to this in industry slang as website conversion.
Taking proper steps to find out what your customers want, and how to give it to them, are imperative during your internet marketing campaign. We design and develop modern websites that can help you get the results you want. We can assign you a Las Vegas web developer that can help you build a modern and professional website.
References
- https://www.google.com/#q=las+vegas+internet+marketing+company
- http://en.wikipedia.org/wiki/Category:Internet_marketing
- http://www.entrepreneur.com/marketing/onlinemarketing/
- http://www.webopedia.com/TERM/I/internet_marketing.html
- http://en.wikipedia.org/wiki/Cost_per_impression
- http://en.wikipedia.org/wiki/Pay_per_click